10 Celebrities Who Own Beauty Brands

Written By GALLANT INTERNATIONAL INC.

For decades, the cosmetics industry has been blazing--- there are certain outliers, such as the mainstream beauty businesses, but the beauty industry as a whole remains to resist gravitational momentum.

The cosmetics industry growth can be attributed to online and in-store marketing, resulting in the flourishing of both brand-specific and multi-brand stores. Cosmetics have now become an integral part of the modern lifestyle— the rise in awareness of exterior beauty combined with personal sophistication is now one of the leading reasons for cosmetics use in the global industry.

The worldwide beauty market was valued at $380.2 billion in 2019 and is expected to grow at a CAGR of 5.3 percent from 2021 to 2027, to touch $463.5 billion by 2027. The shift of modern lifestyle where men and women alike are increasingly starting to use cosmetics in their everyday life has resulted in the massive growth of the cosmetics industry.  

This phenomenon is joined by many celebrities including Lady Gage with Haus Laboratories, Rihanna with Fenty Beauty, Selena Gomez with Rare, and more! Entering into the cosmetics arena after stellar modeling, music, or film career may just be a logical transition for superstars. Celebs carve themselves a position in the beauty market by teaming up with industry titans to develop their beauty product, or go it alone and establish their venture. Given the strong fan base, the vast majority of celeb grooming goods sell out almost immediately.

Stars have been known to diversify their assets by dabbling in several businesses, and the cosmetics industry has profited from it. Never before in history has the globe seen so many cosmetics and skincare companies created by the celebs they love and adore.

These celebrities by creating a full-fledged brand or putting their name on a successful individual line of makeup, hair, or skincare products enable customers to achieve their beauty appeal without having to pay for professional artists. Over the years, celebrities have amassed a wealth of knowledge by collaborating with top dermatologists, makeup artists, and aestheticians. Now they're keen to incorporate their best beauty tips and suggestions into their brands and make them available to the general public. And, despite the cutthroat competition of the beauty industry, famous people can leverage their networks to propel their beauty enterprises to new heights. It's not just the celebrities that offer beauty tips; sites like Soulfactors.com offer women's fashion, beauty, and makeup tips. Consumers are, after all, ecstatic at the prospect of looking as good as their favorite celebrities.

With so many celebrity brands blooming almost every day, we have decided to do the legwork for you by compiling a list of the celebrity beauty brands that have successfully introduced both economical and premium beauty solutions to their fans.

Fenty Beauty is a force to reckon with in the celebrity cosmetics world. The billion-dollar brand was founded by Grammy-award-winning singer Rihanna in September 2017 and was among the first brands to launch a skin foundation in 50 hues— the Fenty Beauty Pro Filt’R collection. No other beauty company offered such a diverse choice of foundation colors which added to the instant popularity of the brand. A well-loved beauty line among fans of all sexes and skin colors, Match Stix Shimmer Skinstick, Invisimatte Blotting Paper, Gloss Bomb Universe Lip Luminizer are some of her iconic beauty items from her first solo cosmetic line.

Given Fenty Beauty's iconic reputation, it's no surprise that the Bitch Better Have My Money singer's skincare collection which includes everything from luxurious and hydrating body care to skin tone facial products has been equally popular. In July 2021, Forbes declared the singer a billionaire, marking her the wealthiest female artist and the second-richest female entertainer in the world, trailing only Oprah Winfrey.

Rihanna Highlights

  • Net worth: $1.7 billion (estimated)

  • AAge: 33 years

  • Rihanna’s birth name is Robyn Rihanna Fenty, which inspired the band name Fenty Beauty.

  • The 'shine bright like a diamond' singer was only 18 when she founded the Believe Foundation in 2006, to aid children suffering from fatal diseases.

  • Instagram:@badgalriri

  • Twitter:  @rihanna

2019 was an unforgettable year for all the “little monsters”— it was the year the bad romance star debuted her cosmetics line, Haus Laboratories, which seemed like a natural next step for the star.

Lady Gaga is one star that is admired by many for her outlandish appearances and brave, radical makeovers. And, Haus Laboratories reflects her eccentricity- the slogan of her brand is Our Haus. Your Rules; the purpose is to spread love, courage, and ingenuity. Vegan, cruelty-free, and paraben-free are just a few of the reasons the world is enthusiastic about the brand.

Lady Gaga Highlights

  • Net Worth- $320 Million (estimated)

  • Age: 35 years

  • In 2012, Gaga established the Born This Way Foundation, a non-profit organization dedicated to youth empowerment, mental health, and bullying prevention.

  • She has won 11 Grammys and an Academy Award for her performance in the 2018 film "A Star Is Born."

  • She established Haus Laboratories, a beauty line that has raised over $10 million in venture capital.

  • Gaga was a part of the One World: 'Together At Home' virtual concert in April, which raised $130 million for Covid-19 assistance.

  • Instagram: @ladygaga

  • Twitter: @ladygaga

Kylie Cosmetics is self-explanatory, and one of the biggest global celebrity cosmetic brands. Kylie Jenner is a successful cosmetics entrepreneur— she debuted her Kylie Lip Kits in November 2015 and stated in one of the interviews that she launched her makeup line because she was self-conscious about her lips. Soon, she renamed her beauty line to Kylie Cosmetics in 2016. Jenner has been on a product branding spree— debuted Kylie Skin and also trademarked Kylie Baby (after her firstborn, Stormi Webster) in 2019.

Kylie Jenner Highlights

  • Net worth: $ 700 million (estimated)

  • Age: 24 years

  • Kylie Jenner’s first 15,000 lip kits sold out in minutes in 2015.

  • Instagram: @kyliejenner

  • Twitter: @kyliejenner

 What comes to mind when we think of Jennifer Lopez is her youthful, flawless skin. And Ain’t Your Mama singer has capitalized on it (who wouldn’t?) by launching her first skincare line in January 2021. Everyone who dreams of luminous, glowing skin has something to love upon visiting her website. Jlo Beauty is cruelty-free and does not use animal testing— blending her proprietary formula with other skin-loving elements, Lopez has established a brand that fans and admirers are eager to try.

Jennifer Lopez Highlights

  • Net worth: $ 400 million (estimated)

  • Age: 51 years

  • Lopez gained critical acclaim and a Golden Globe nomination for her role in “Hustlers" in 2019.

  • She earns millions of dollars a year endorsing companies like Versace.

  • Instagram: @jlo

  • Twitter: @JLo

Millie Bobby Brown’s debut cosmetics line in 2019 celebrates the beauty of self-acceptance— enhancing individuality rather than masking flaws. Designed for generation Z, the Stranger Things star’s cosmetics and beauty collection give fans the best self-pamper experience.

Florence by mills is free from Sulfates, synthetic perfumes, animal testing, animal by-products, and phthalates. And the products come in dreamy lavender packaging bound to charm, anyone, and everyone. Fans wishing to dress up their skin with the perfect tones of makeup are headed straight to Florence By Mills.

Brown’s beauty products help achieve the ultimate cosmetic look with a broad choice of skin tone blends #alwaysglowandshineoclock.

Millie Bobby Brown Highlights

The Spice Girl icon, Victoria Beckham, often referred to as the 'Posh Spice' is a moniker that corresponds to her posh cosmetics range. Victoria Beckham Beauty products are touted as being highly clean, and to take clean cosmetics even further, it is sold in elegant and environmentally friendly containers and bottles. Victoria Beckham Beauty's products are simple to use, highlighting the 'clean' aspect of the brand.

Victoria Beckham Highlights

Founded by the talented, breathtaking actress in 2011, Jessica Alba, The Honest Company is beyond beauty and skincare— it supplies consumers with nontoxic, conscientious lifestyle solutions. The Honest Company (HNST) began publicly trading on The Nasdaq Global Select Market on May 5, 2021.

Jessica Alba Highlights

FLOWER Beauty, a cruelty-free makeup solution by Drew Barrymore has been offering high-quality yet wallet-friendly products since 2012. Flower Beauty products are designed to make you feel wonderful-- from foundation to vibrant colors blush drops, and bronzing, among other products.

Make-up is a layer of armor that can help you fight the day, a confidence booster— everyone deserves to feel good about how they look every day. Drew Barrymore (Marie Claire interview)  

Drew Barrymore Highlights

Madonna has long been admired for her agelessness and everlasting beauty. Though most fans are aware that she has had some cosmetic procedures, it doesn't affect the fact that she has flawless skin that is appreciated by countless admirers. Madonna launched her MDNA Skin in 2012, a high-end beauty care line that features intensive treatments and products to leave your skin looking and feeling gorgeous.

MDNA Skin mixes Italian luxury spa techniques with Japanese technology to create a world-class beauty line— the regenerative power of nature combined with innovative technology.

Madonna Highlights

  • Net worth: $850 Million (estimated)

  • Age: 62 years

  • Madonna is ranked number two on Forbes' list of the world's wealthiest female musicians.

  • Instagram: @madonna

  • Twitter: @Madonna

If you have got your hands on these celebrity-owned beauty items, we’ve got the perfect eco-friendly cosmetic bags for you to store them!

If you are a brand looking to purchase bulk cosmetic bags that are organic, fairtrade, and carbon-neutral, Gallant has you covered!

GALLANT INTERNATIONAL INC.
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